Market report · October 2026Score 5.8 · #31 of 90

Rome holiday rental market report, October 2026

11 vacation rental managers in Rome, Italy, 34,000 active holiday rentals, average €205 a night, 53% occupancy. Seasonality, typical rates and who manages the homes.

All 11 managers in Rome

Atlas Market Score 5.8#31 of 90 markets

All markets ranked

8.3Demand53% · Seasonal
4.7Yield$118 per available night
–GrowthNo data yet
2.2Return on investment6.8% gross yield · $8,500/m²
6.6Ease of entryForeigners can own · short lets restricted · 21% tax on rental income
6.7Climate and access2,473 sun hours a year · airport 18 km · 22.9m visitors a year

Each part scores 0–10 among the markets with data; the score is their weighted average. Missing parts are left out, never guessed.

Managers on Atlas: 11
Active holiday rentals: 34,000
Average nightly rate: €205
Average occupancy: 53%
Homes these managers run: 239+
Typical portfolio: 4 homes
Busiest month: May
Self-managed homes: 96%

What stands out in Rome

May is the busiest month at 68% occupancy; January is the quietest at 35%. Seasonal market.
Half of homes sit between €115 and €230 a night. Top quarter: above €230 · Top 10%: above €350.
4% of listings are professionally managed; 96% are run by their owners.
11 managers here publish their portfolio size. The typical one runs 4 homes, and 2 run 25 or more.
None of the 11 managers in Rome has claimed a profile yet: the first to do so stands out to every owner searching here.

The market

Seasonality in RomeSeasonal

Peak: May (68%, €230) · Quietest: January (35%, €175)

Oct: 67%
Nov: 49%
Dec: 42%
Jan: 35%
Feb: 48%
Mar: 53%
Apr: 63%
May: 68%
Jun: 61%
Jul: 49%
Aug: 50%
Sep: 56%

Typical rates, occupancy by area and how many homes are professionally managed are on the Rome page with a free account.

Market data, Oct 2026. Figures are aggregates for the area, never a single home or host.

Who manages the homes

11 vacation rental managers listed in Rome: 0 claimed, 0 verified.

2–4 homes6

5–24 homes3

25+ homes2

Managers that publish their portfolio size.

Compare every manager in Rome · ranking is by profile evidence; paying never changes the order.

Manage homes in Rome?

Owners use this report and the Rome directory to choose a manager. Claim your free profile to add your logo, portfolio, fees and reviews. Featured here? Add a link from your website:

<a href="https://vrmatlas.com/reports/rome" title="Rome vacation rental managers on VRM Atlas">Featured in the VRM Atlas Rome market report</a>

Claim your profile