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United States23 vacation rental managers · Maps © Mapbox © OpenStreetMap

Destination guide · United States

Vacation rental managers in the Smoky Mountains

VRM Atlas lists 23 vacation rental managers serving the Smoky Mountains, Tennessee, based in places such as Pigeon Forge, Gatlinburg, Sevierville and Bryson City.

Of the 23 managers that publish a portfolio size, the typical one looks after 5 homes (average 11 homes).

Vacation rental management is also called short-term rental management or Airbnb management.

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Market data

The holiday rental market in the Smoky Mountains

Data as of Oct 2026

Active listings
17,000
Average nightly rate
$395
Occupancy
47%
Managers on Atlas
23
Occupancy by monthSep 2026: 45%
Occupancy by month
Oct 202561%
Nov 202552%
Dec 202552%
Jan 202630%
Feb 202633%
Mar 202648%
Apr 202645%
May 202644%
Jun 202657%
Jul 202653%
Aug 202645%
Sep 202645%
Average nightly rate by monthSep 2026: $335
Average nightly rate by month
Oct 2025$410
Nov 2025$420
Dec 2025$495
Jan 2026$395
Feb 2026$340
Mar 2026$370
Apr 2026$355
May 2026$360
Jun 2026$440
Jul 2026$440
Aug 2026$350
Sep 2026$335

Seasonality in the Smoky MountainsVery seasonal

Peak: October (61%, $410) · Quietest: January (30%, $395)

  1. Oct: 61%
  2. Nov: 52%
  3. Dec: 52%
  4. Jan: 30%
  5. Feb: 33%
  6. Mar: 48%
  7. Apr: 45%
  8. May: 44%
  9. Jun: 57%
  10. Jul: 53%
  11. Aug: 45%
  12. Sep: 45%

See what homes like yours earn in the Smoky Mountains. Free, with an account.

Licensed market data that normally costs hundreds a month, for owners who run their own home as much as for owners choosing a manager. One email, no card, and nothing goes to a manager unless you ask for quotes.

  • Typical nightly rate and occupancy: the middle half of homes, the top quarter, the top 10%
  • Rates and occupancy by area in the Smoky Mountains, ranked by what a night earns
  • How many homes are professionally managed, and what that means for you
  • A monthly Brief for the areas you follow: what moved, what it means, and the software other hosts are switching to
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What could your home earn here?

Describe your property and see an illustrative estimate based on short-term rental market data for Smoky Mountains, then compare managers.

Estimate my earnings

Market data, Oct 2026. Active short-term rental listings; occupancy and nightly rate are averages over the 12 months to Sep 2026 for Sevierville, Gatlinburg and Pigeon Forge, in USD. Aggregates only.

5
Typical portfolio (homes)
11
Average portfolio (homes)
23
On the map

23 vacation rental managers in the Smoky Mountains

Ordered by profile evidence, never payment. How ranking works

  1. Sevierville

    Vacay Rental Network

    83 homes

  2. Gatlinburg

    Treehouse Grove

    22 homes

  3. Seymour

    Stays Impli

    25 homes

  4. Pigeon Forge

    Evergreen Vacation Properties

    23 homes

  5. Sevierville

    Vacation Lovers

    15 homes

  6. Gatlinburg

    Cloud 9 Cabins

    14 homes

  7. Pigeon Forge

    Great Escapes

    7 homes

  8. Pigeon Forge

    Lazy Bear Cabins

    4 homes

  9. Pigeon Forge

    Mountain To Sand

    4 homes

  10. Pigeon Forge

    Dream Cabin Getaways

    3 homes

  11. Gatlinburg

    Smoky Mountain Adventure Cabin

    3 homes

  12. Gatlinburg

    Stay For The Adventure

    3 homes

  13. Gatlinburg

    Norton Creek Resort

    2 homes

  14. Sevierville

    Vacation Rentals Tennessee

    2 homes

  15. Sevierville

    My Family Getaways

    14 homes

  16. Sevierville

    Luxe Mountain Lodging

    8 homes

  17. Bryson City

    Livin Vacation Stays

    6 homes

  18. Pigeon Forge

    Stay Lark

    6 homes

  19. Pigeon Forge

    Drive Able Destinations

    5 homes

  20. Gatlinburg

    Vacay Rental Gatlin Burg

    5 homes

  21. Sevierville

    Vacations Bookings

    4 homes

  22. Pigeon Forge

    PF Vacation Rentals

    3 homes

  23. Sevier County

    Sylvan Ventures LLC

    2 homes

Maps © Mapbox © OpenStreetMap

For homeowners

Own a vacation rental in the Smoky Mountains?

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Before you choose

How to choose a vacation rental manager in the Smoky Mountains

  1. Check what is included

    Ask for a written list: listing and photos, pricing, guest messages, cleaning and laundry, maintenance, owner statements. Extras such as linen, consumables or repairs are often charged on top.

  2. Compare like-for-like fees

    Get the fee model in writing (a percentage of booking revenue, a fixed fee, or both) and ask what it is a percentage of: gross bookings, or revenue after platform fees and cleaning.

  3. Ask about local rules

    A good manager in the Smoky Mountains knows the local licensing, permit and tax rules and can tell you what applies to your property.

  4. Look at portfolio size and focus

    A manager with a handful of homes may give you more attention; a larger one may have more staff and marketing reach. Ask how many homes each property manager looks after.

  5. Read reviews and check credentials

    Look for owner reviews, not just guest reviews, and a claimed or verified profile. Ask for references from owners with similar homes.

  6. Read the contract

    Check the minimum term, notice period, who owns the listing and reviews if you leave, and how and when you are paid.

Fees

What vacation rental managers in the Smoky Mountains charge

Percentage of revenue
The most common model: the manager keeps a share of each booking's revenue. Full-service management costs more than marketing or booking-only help.
Fixed fee
A flat monthly or per-booking fee, sometimes used for guest-communication-only or co-hosting services.
Fixed fee plus a percentage
A lower percentage with a fixed set-up or monthly fee on top.

General guide, not data from the managers listed here: few have published their fees on VRM Atlas yet. Ask each manager for a written quote.

Owner questions

Vacation rental managers in the Smoky Mountains: questions owners ask

How many vacation rental managers are there in the Smoky Mountains?

VRM Atlas lists 23 vacation rental managers serving the Smoky Mountains (October 2026), including companies based in Pigeon Forge, Gatlinburg and Sevierville. The list is ordered by profile evidence (completeness, owner reviews, verification and responsiveness), never by payment.

How much do vacation rental managers in the Smoky Mountains charge?

Most charge a percentage of booking revenue, a fixed fee, or a mix of both, and the rate depends on what is included (cleaning, linen, maintenance, pricing and marketing). Few managers in the Smoky Mountains have published their fees on VRM Atlas yet, so ask for written quotes: you can request up to five at once, free.

How many homes does a typical vacation rental manager in the Smoky Mountains look after?

Of the 23 managers that publish a portfolio size on VRM Atlas, the median looks after 5 homes and the average 11 homes.

What does a vacation rental manager do?

A full-service manager markets the property on booking sites and its own website, sets prices, handles guest messages and check-in, arranges cleaning, laundry and maintenance, and sends the owner regular statements. Some offer only part of this (for example guest communication or co-hosting). This is also called short-term rental management or Airbnb management.

How do I choose a vacation rental manager in the Smoky Mountains?

Compare what is included, the fee model and what it is charged on, local knowledge of Smoky Mountains's rules, portfolio size, owner reviews and the contract terms (minimum term, notice, who keeps the listing). Shortlist three to five and ask each for a written quote.

Which booking software do vacation rental managers in the Smoky Mountains use?

The booking software most often detected on these managers' public websites is OwnerRez (61%), Hostaway (22%) and Guesty (17%). Detected on public websites, not market share.

Do managers pay to be listed or ranked on VRM Atlas?

No. Every public manager is listed for free and the order is based on profile evidence only. Paid placement, where it exists, is a separate slot labelled "Sponsored" and never changes the order.

Can I get quotes from several vacation rental managers in the Smoky Mountains?

Yes. Describe your property once and choose up to five managers to ask for a quote. It's free for owners, and managers reply to you directly.